Firewood Recognized as the No. 1 Largest Bay Area Agency

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Digital-first strategy, organic growth and new assignments from tech clients fuel agency expansion.

San Francisco Business Times has released its new ranking of the largest advertising agencies in the Bay Area and ranks Firewood No. 1 on the list, based on local employee head count.

The sizable Firewood team of 242 employees in the San Francisco area works in close partnership with companies such as Google, LinkedIn, and Facebook, a sampling of clients that were highlighted in the agency’s ranking. In addition to its Bay Area employees, the agency has 70+ employees based in Silicon Valley.

“The Bay Area is an incredible place to find world-class talent,” said Firewood Chief Revenue Officer Amy Michael.  “Our success and exponential growth are due not only to our dedicated and talented people at Firewood, but also the amazing clients we get to work with every day.”

Firewood has grown considerably since the last time the San Francisco Business Times’ largest Bay Area agencies list was published in 2017, when Firewood was ranked No. 6.

“We’re extremely proud to be named among the Bay Area agencies on this list,” said CEO Juan Zambrano.“While 2020 has posed some challenges, being recognized is a nod to our resilience and culture, and we’re tremendously excited about the prospects of our industry and our business moving forward.”

As part of its recent merger with global creative production company MediaMonks, Firewood continues to expand its service offerings in the Bay Area and around the world as the digital marketing arm of S4 Capital. 

Firewood’s key services for clients include strategy and insights, creative, performance media, events, and technology services. 


About Firewood Team

Firewood is a global digital marketing agency founded on the idea that good people are good business. With a model that focuses on speed, quality, and value, it partners with top tech brands, startups, and Fortune 500 companies—including Google, LinkedIn, Facebook, Salesforce, Cummins, and other key clients—providing strategy and insights, creative, performance media, events, and technology services. Firewood was named an Ad Age Best Place to Work 2020, ranking No. 13 of the Top 25 (201+ employees). Firewood was also ranked No. 1 on the San Francisco Business Times’ list of largest Bay Area advertising agencies (2020), No. 1 on the list of largest advertising, marketing, and PR agencies in Silicon Valley by the Silicon Valley Business Journal (2019 and 2020), and No. 6 (large agencies) on the Adweek 100 Fastest Growing Agencies (2019) list. Founded in 2010, Firewood is headquartered in San Francisco with seven offices in four countries and nearly 400 employees. In October 2019, Firewood merged with global creative production company MediaMonks to become the digital marketing arm of S4 Capital (SFOR.L). Learn more at http://www.firewoodmarketing.com.